French native, I’m based in Stockholm since 2010 and currently work as an independent growth marketing consultant. I help businesses and leaders to leverage growth opportunities and drive sustainable change in their organizations and careers. I’m also a columnist at FrenchWeb and an occasional guest lecturer at Berghs School of Communication and Linnéuniversitetet.
I started my career in a global digital agency (2010-2013) before joining iZettle (2013-2016) and Hem (2016-2017), respectively as Head of Organic Acquisition and Head of Growth. I hold an MBA in Leadership and Management from Linnéuniversitetet (Kalmar, Sweden) and a Bachelor in Economics from The Faculty of Economics (Rennes, France).
On the private side, I’m a proud father of two, a basketball enthusiast, and a sneaker connoisseur.
French Tech Nordics: a community connecting French talents, entrepreneurs, and investors in the Nordic countries.
Basket STHLM: Stockholm’s largest street basketball community connecting 1,000+ players.
Keynotes & Lectures
Webbdagarna – Keynote Speaker “To pay, or not, to play – can you still grow online without advertising in 2018?”
IIS Goto 10 – Keynote Speaker “How to Grow Your Early-Stage Start-Up Without Any Advertising?”
Berghs School of Communication – Guest lecture “Startup Marketing”
Hyper Island – Guest lecture “What a time to be in digital: Why Most Companies Fail at Social media marketing and how you can fix it!”
Linnaeus University – Guest lecture “Fast-changing landscape & digitalization: learnings from the fastest growing startups.”
Smart Insights: MarketingMinds: Interview with Independent Digital Marketing Consultant Erwan Derlyn
Digital Mic Drop: Digital marketing consultant Erwan Derlyn helps leaders thrive in the digital age
Invest Stockholm: How do you balance a challenging career in the tech industry with having a family?
Local Glimpse Show: The Swedish unicorns and the Björn Borg effect
Facebook Success Story: iZettle’s launch in Brazil
RTS (National TV): De Spotify à Candy Crush, Stockholm est devenue la Silicon Valley d’Europe (segment starts 19:30)
iZettle: Does Google love you? How to make sure you get found online?
Thesis: Drivers and Implementation of Change: An attempt to depict successful factors