Podcast: Communities, Small Businesses, and Positioning

This afternoon Niklas Lohmann called me to discuss community building, small businesses, and marketing during a downturn. He turned this quick call into a podcast episode.

I really like the idea of turning raw conversations into podcast episodes. Podcasts don’t always need to be well-prepared, over-produced, and commercial. Some should just feel like a public phone call that you can tune into.

Listen to our discussion on Spotify or wherever podcasts are played.